Profile of James Cooper

James Cooper Marketing Director
0 reviews 20 years experience United States
$50.00 /hr $0.00 earned
Adobe InDesignAdobe PhotoshopB2B MarketingBrand ConsultingBrand MarketingDigital MarketingEmail MarketingSearch Engine Marketing (SEM)SEOSEO Keyword ResearchSocial Media Marketing

I have over 20 years in B2B marketing, both digital and traditional. I currently specialize in helping small, local and medium sized businesses develop and deploy their brand in the market with the goal of increasing sales and cultivating long term customer relationships. I can do basic design work in Adobe Photoshop, and develop materials in Adobe InDesign, Canva, and a range of other creative platforms. For CRM, I prefer to use sophisticated platforms like HubSpot; for email, I currently use MailChimp but can use others as well. I understand and use Google tools (Analytics, Search Console, etc…) on a daily basis, and work closely with web developers to implement both technical and on-page SEO. I also conduct extensive keyword research, and can assist with content development.

Work History (0)

  • There are no activities yet.

Work Experiences

  • Owner and Director of Marketing

    C2A Digital Marketing Solutions

    January 2014 - Now

    Based initially in Hong Kong, now in Atlanta, Georgia, USA.

  • Head of Regional Business Development (Asia Pacific)

    AEGON Asset Management

    December 2011 - December 2013

    Based in Hong Kong.

  • Investment Director (Marketing) & Country Head (Australia)

    Standard Life Investments

    October 2001 - February 2011

    First in Hong Kong, then in Sydney, Australia.

  • Principal

    State Street Global Advisors

    September 1997 - September 2001

    First based in Hong Kong, then in Seoul, Korea.

Certification

  • Certified Digital Marketing Professional

    Digital Marketing Institute

    January 2019 - May 2019

Education

  • Bachelor of Arts

    Samford University

    August 1984 - December 1988

  • Certificate in Mandarin Chinese

    Beijing Second Foreign Languages Institute (Beijing, China)

    August 1989 - June 1991

  • Master of Arts

    University of Virginia

    January 1992 - December 1994